
As an agency we have found their collaborative approach very beneficial, and the way they present back to our clients as part of our team is helpful as well as professional.
Madeleine Rinehart, Board Account Director, Designate Communications LLP
We see our role as researchers as working with, and in the best interests of, consumers, citizens or stakeholders: whoever is relevant to the project. We aim to engage consumers in discussion, debate and reflection on issues to help us to explore issues from their perspective. We often suggest involving consumers long term in multi-phased projects, so that they develop a relationship both with us and the issue in hand.
We hand pick senior qualitative specialists for projects on the basis of their experience and skill set.
The specialisms of people we regularly work with include
We select research partners on the basis of their specialism and its project relevance. We regularly work with quantitative and desk research specialists to enable us to deliver mixed methodology projects. We also have relationships with a management consultancy and communications agency, who we can call upon if relevant.
We have a strong relationship with our field agency and individual interviewers: we work in partnership with them to ensure that recruitment is of the highest standard.